Who Am I
“We empower families to take control of their sensitive skin journey. ”
Owned by wife and husband team Georgina and Matt, Frankie Apothecary crafts premium natural skincare that harnesses the natural healing power of New Zealand's native flora. Inspired by traditional Rongoā Māori (traditional Māori healing), the range is specifically formulated to soothe sensitive, dry or eczema-prone skin while honouring sustainable, low-waste principles. Georgina's journey into natural skincare began with a pivotal conversation about hormone health, leading to a deep exploration of natural alternatives. This personal quest evolved into a profound mission: to seek out effective, natural skincare that respects both body and environment. What sets Frankie Apothecary apart is their deep respect and connection to Aotearoa New Zealand's Māori healing traditions. Every product features native plants, carefully harvested using traditional techniques passed down through generations. Frankie’s formulations eliminate unnecessary fillers, alcohols, and synthetic preservatives, focusing instead on the pure, potent properties of nature's remedies. Ethical Sourcing & Sustainability: Hand-foraged New Zealand native kawakawa Traditional rongoā Māori harvesting techniques Low and Zero-waste philosophy No artificial preservatives or fillers Formulations free from harmful chemicals For those seeking authentic, natural solutions for sensitive and eczema-prone skin, Frankie Apothecary offers more than skincare – they offer a bridge between ancient wisdom and modern wellness, rooted in the traditions of Aotearoa New Zealand.
Artist Origins
Ethnicity | Cook Island Māori, Māori, Samoan |
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Tribe/Iwi |